Business, high quality, Success, Uncategorized
Fresh Perspective to Transform Your Business Game
Once upon a time—not in Africa Magic Epic, but in 1997—there was a man named Reed Hastings. He had a small DVD rental business called Netflix and the idea was simple: people rented DVDs, watched movies, and returned them. The business was going well until he was slapped with a $40 late fee for forgetting to return a rented movie from a local Blockbuster store. Imagine paying N60,000 in today’s money just for forgetting to return Osuofia in London!
That annoyance sparked a fresh idea: What if people could rent movies without worrying about late fees? From this idea, he introduced a subscription model where customers paid a fixed amount monthly to borrow DVDs with no deadlines, and no stress. Business was booming until the internet started swallowing DVDs. At this point, he would’ve shouted Omo!
Contrary to that, he switched the business model from DVD rentals to streaming, and today, Netflix stands tall as a global giant in the entertainment industry, with over 230 million subscribers worldwide.
Now, let’s bring this home. What does this have to do with your business?
Your Business Needs a Perspective Shift, Too
Many businesses struggle, not just because the economy is bad, but because you are holding on to old ways like a stubborn landlord refusing to renovate his face-me-I-face-you.
Think about it:
- A trader in Balogun Market refuses to sell online because “I only trust face-to-face customers.” Meanwhile, her competitors are making millions from WhatsApp orders.
- A tailor sticks to cash payments only, ignoring bank transfers and mobile money, and keeps losing impatient customers.
- A food vendor insists on selling only at her roadside stand, instead of adding a delivery service and growing her customer base.
Just like Netflix saw the future and adjusted, it’s time to ask yourself: What old method or mindset is holding your business back?
The Netflix Mentality: Adapt or Expire
Netflix didn’t stop at streaming. They evolved again—instead of just streaming other people’s movies, they started commissioning production companies to create movies exclusively for their platform. Today, Netflix is not just a streaming service; it’s a full-fledged entertainment empire.
Now, let’s talk about your business:
- Instead of just selling products, can you add a service that keeps customers coming back?
- Instead of waiting for buyers, how can you actively reach them first?
- Instead of seeing competitors as a threat, how can you collaborate and expand?
A stagnant business is a failing business. If you’re not moving forward, you’re moving backward.
What Old Mindset Do You Need to Drop?
“I don’t trust online sales.” → Your customers are already online, whether you trust it or not.
“I don’t like bank transfers or POS payments.” → Cash is becoming outdated. Digital payments will help your business grow.
“This is how I’ve always done it.” → And that’s why things aren’t improving.
A business that refuses to evolve is like a DVD rental shop in 2025—irrelevant and forgotten.
Will You Upgrade or Expire?
Dear business owner, it’s time to switch things up! The world is changing fast, and the real winners are those who see opportunities where others see obstacles.
So, what’s your next move? Will you stay stuck in old ways, or will you shift your perspective and transform your business game? Start by reaching out to Market Monie, call us today at (+234) 913-6000-833) so we can fuel those new perspectives for business expansion.
