Business, high quality, Success, Uncategorized
Success Is a Vibe: The Little Things That Make a Big Difference in Business
If success were a dish, it would be crispy on the outside, tender on the inside, and seasoned with resilience—just like KFC’s famous chicken. But before Colonel Sanders’ face became a global symbol of finger-licking goodness, he was just a man with a recipe.
Yes, the man who built a billion-dollar fried chicken empire was once a broke retiree, rejected over 1,000 times. If that’s not the definition of “never give up,” I don’t know what is. But here’s where it gets interesting—KFC didn’t blow up because of one groundbreaking idea. Nope. It was the little things—one small tweak, one smart move—that turned it into the food empire we know today.
And guess what? That same energy applies to every hustler out there, including the market women and small business owners we support at Market Monie. The right small moves can make all the difference.
Let’s break it down.
1. The Recipe Was Good, But the Strategy Was Better
Harland Sanders (yes, Colonel was a nickname, not his military rank) had a chicken recipe people loved. But having good food isn’t enough—just ask all the roadside buka owners with award-winning jollof rice but zero customers.
At first, he ran his own restaurant, but after years of struggle, he made one game-changing decision: Instead of selling chicken himself, he franchised the recipe to other restaurants. That one move took KFC from one struggling location to thousands worldwide.
Lesson for businesses
You don’t have to do everything yourself. Can you scale smarter? Can you partner with others? That’s why at Market Monie, we don’t just give loans—we equip market women and small businesses with the right financial strategies to expand. Because sometimes, success isn’t in what you do, but in who you partner with.
2. The Secret Wasn’t Just in the Chicken but in the Brand
Plenty of people fry chicken—your neighborhood mama-put has her own “secret recipe” too. So why did KFC blow up? It was because they didn’t just sell chicken; they sold a brand. The white suit, the red bucket, the “finger-lickin’ good” slogan—KFC became instantly recognizable. Even when you didn’t feel like eating chicken, you knew their name.
Lesson for businesses?
Branding is everything. What do people think of when they hear your name? Are you just selling products, or creating an experience? Even if you’re selling ankara, or shoes, your brand should be so strong that people remember you even before they need you.
That’s why when you think of Market Monie, you think loans, you think trust, you think peace of mind. It is a name that business people believe in because we speak their language and understand their hustle.
3. When You Can’t Change the Game, Change the Price
At first, KFC’s chicken was too expensive for many everyday customers. Instead of struggling with the same business model, they introduced different meal sizes—family buckets, meal combos, and affordable snack options.
One small pricing tweak = big impact.
Lesson for businesses?
Are your products or services accessible to your audience? Sometimes, you don’t need to lower your price—just offer more flexible options. That’s why at Market Monie, we don’t just throw out one-size-fits-all loans. We offer daily, weekly, and monthly repayment options, so business owners can pay at their own pace.
4. They Followed the Money (Literally!)
KFC didn’t just wait for customers to come to them—they went where the money was. They set up shop near highways, in busy malls, and in locations where people were already looking for food on the go.
Lesson for businesses?
Are you selling where people are buying? You don’t have to be everywhere, but you have to be in the right place. That’s why Market Monie expands to new markets where business is booming, ensuring that market women and traders in growing cities have access to capital where they need it most.
The Secret Sauce? Consistency & Small Wins
KFC wasn’t built on one big break—it was many small wins stacked together.
A recipe + a smart sales strategy + strong branding + pricing adjustments + good location choices. Nothing outrageous—just small tweaks with big impact.
So, if you’re waiting for one big moment before your business grows, maybe what you really need is a small shift.
- Simplify your process
- Make your brand stand out
- Offer price flexibility
- Sell where your customers are
Because at the end of the day, success is not just what you achieve—it’s a vibe you create. We at Market Monie, are here to help every business owner turn those small wins into big success. Call us today at (+234) 913-6000-833 to get started.
